Rich and Clever

Rich And Clever Web Services recommends using iContact to manage and distribute your e-mail newsletters.  We will help you design a newsletter template, build your e-mail subscriber database, insert content into the newsletter and distribute your e-mail campaigns using iContact.

iContact Highlights:

• Automated Subscription Management:  Your subscribers can automatically subscribe or unsubscribe from their list with no interaction from you.
• Bounce-back Handling:  iContact automatically handles bounced messages, and automatically removes subscribers after five bounced messages.
• Forward-to-a-Friend: Our customers get tons of new subscribers to their lists from their own subscribers using our forward-to-a-friend features.
• List Segmentation:  With this powerful feature, you can target the most profitable customers on your list and send different messages based on list criteria.
• Newsletter Editor:  What you see is what you get with our simple newsletter editor. Just cut-and-paste your design from any popular web design software.
• Mail-Merge Personalization:  Personalize your message much further than “Dear [fname]”. You have your choice of using any field you have data for in your messages.
• Multiple Message Autoresponder:  Send out a timed series of messages based on an action or request by your customers.
• Industry Leading Deliverability:  Because of our strong commitment delivering high-quality, legal content, we have whitelist agreements with the major ISPs.
• Assured CAN-Spam Compliance:  With iContact, you can rest assured that your messages conform to anti-spam legislation and laws. We always play by the rules.
• Message Scheduling: Schedule your newsletter deliveries in advance to ensure that your broadcasts always go out on time.
• Advanced Analytics:  Learn who is (or isn’t) reading your email marketing messages and gauge the effectiveness of your marketing campaign.
• RSVP Management:  You can send and track event invitations and manage responses with just a few mouse clicks.

If you have any questions about iContact or eNewsletter services provided by Rich and Clever Web Services, please contact Rich at (614) 352-2995 or visit richandclever.icontact.com for more information and pricing on iContact!

Possibly my favorite part of the design process for new and growing companies is the brand and logo development process. Often these people will have an idea in their head of what symbol or image should represent their company, and other times they already have a logo that could use some improvement.

After initial concepts are discussed we and the client will work through several iterations on a theme, sometimes deciding on something completely different than what we started with. It’s always an exciting and organic process, and it’s important to know your client’s work well in order to create a brand that will speak to their audience and leave a good impression.

Below are a few of the recent logos I’ve created or improved. Click on the thumbnails for full-size images.